الاتجاهات المتغيرة التي تشكل إنشاء المحتوى في وسائل الإعلام وغرف الأخبار
المؤلفون: مروان النجار
المجلة: المجلة الإماراتية للفنون الرقمية والإعلام
تاريخ النشر: المجلد 2 العدد 1
الكلمات المفتاحية: اتجاهات وسائل الإعلام، ابتكار غرفة الأخبار، المحتوى المرتكز على الجمهور، رواية القصص عبر الوسائط المتعددة، الذكاء الاصطناعي في الصحافة، الأصالة في التقارير الإخبارية، المحتوى الذي ينشئه المستخدم، التعاون المجتمعي في الصحافة، استراتيجيات الوسائط الرقمية، تكيف الصحافة مع العصر الرقمي
الملخص الاتجاهات المتغيرة التي تشكّل صناعة المحتوى في وسائل الإعلام وغرف الأخبار
يدور هذا الملخص حول إنشاء المحتوى في وسائل الإعلام وغرف الأخبار، ويتضمن صورة موجزة ولكن دقيقة للتغييرات التي بدأت. في المقام الأول، يجب أن ندرك أن الجمهور تحول ليصبح هو المبدع، وهو ما يأتي نتيجة لتوفر شبكات التواصل الاجتماعي واستهلاك المحتوى الشخصي هذا. تعد تحليلات البيانات إحدى الطرق التي يتم بها استخدام الوسائط لخدمة شرائح الجمهور المختلفة بالمحتوى الذي يمكنهم الارتباط به.
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