Emirates Scholar Research Center - Research Publishing & Indexing Center

Shifting trends shaping content creation in media and newsrooms

Authors: Marwan Alnajjar

Journal:  Emirati Journal Of Digital Art AND Media

Publication Date: Vol 2 Issue 1

Keywords:  Media trends,Newsroom innovation,Audience-centric content,Multimedia storytelling,Artificial intelligence in journalism,Authenticity in news reporting,User-generated content,Community collaboration in journalism,Digital media strategies, Journalism adaptation to the digital age


This abstract is about content creation in media and newsrooms that includes a concise but accurate picture of the changes that are beginning. Primarily, we should recognize that the audience has turned to become the creator, which comes about as a result of the availability of social networks and this personal content consumption. Data analytics is one of the ways the media is used to serve different audience segments with content they can relate to.

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