Cultural Diplomacy and Diplomatic Performance in South Sudan’s Embassies: A Field Case Study Analysis

Abstract

This study examines the implementation and effectiveness of cultural diplomacy practices in South Sudan’s embassies and their impact on diplomatic performance. Using a qualitative case study methodology with field observations and structured interviews, this research analyzes cultural diplomatic activities across selected South Sudanese diplomatic missions. The findings reveal significant challenges in resource allocation and capacity building, while identifying successful cultural initiatives that enhanced bilateral relations. The study contributes to understanding cultural diplomacy’s role in newly independent states’ foreign policy and provides recommendations for improving South Sudan’s diplomatic effectiveness through enhanced cultural programming.