The Impact of Social Media Platforms on the Mental Health of Young Users: A Comparative Study of (Twitter(X), Snapchat and Tik Tok)

Authors: Dr. Eman Sami Ashry
Conference: The 1st Media Innovation: Opportunities and Challenges
Keywords: Impact, social media, Young users, Mental Health, Twitter(X), Snapchat, Tiktok

Abstract

Human beings are inherently social, and meaningful connections with others are essential for overall mental health and well-being. Positive social interactions can significantly reduce stress, anxiety, and depression, while enhancing self-esteem, promoting feelings of joy and peace, and preventing loneliness—factors that may even contribute to a longer life. Conversely, the absence of strong social bonds can lead to serious mental health challenges.

In today’s digital age, social media has redefined the way individuals connect, especially among young users. With over 95 billion people globally using the internet—62 billion of whom are active social media users (Johnson, 2022)—the impact of virtual interaction cannot be overlooked. In India alone, there were 680 million internet users and 487 million active social media users as of January 2022. According to the Statista Research Division (2022), YouTube and Facebook dominate India’s social media landscape, with 467 million and 329 million users respectively.

Over the past decade, platforms like Twitter (X), Snapchat, Instagram, and TikTok have rapidly grown in popularity, particularly among youth, fostering new patterns of online engagement and influencing emotional and psychological well-being. As these platforms shape digital communication norms, there is growing concern about the effects of social media on mental health. This study explores the comparative impact of Twitter (X), Snapchat, and TikTok on the mental health of young users, focusing on how features such as constant connectivity, digital validation, and exposure to curated content affect psychological states. Special attention is also given to Instagram and mental health, highlighting its role in self-image and emotional vulnerability.

This research aims to provide a deeper understanding of the intersection between social media and mental health, contributing to the broader discussion on promoting healthier digital environments for the youth.